Learning path · Intermediate
Conversion Optimization
A grounded path through conversion — from homepage clarity to checkout friction — with no dark patterns.
2
Courses
6
Lessons
95m
Time
What you'll leave with
- Identify the real reason visitors aren't converting
- Prioritize CRO experiments by evidence, not fashion
- Design product and cart experiences that build trust
Curriculum
Follow the courses in order for the full path, or jump to the one that matches your current priority.
- 1Open course
Intermediate · 50 min · 3 lessons
Homepage & Product Pages
The two pages that decide most Shopify conversions — and how to design them for clarity and trust.
- 2Open course
Intermediate · 45 min · 3 lessons
Cart & Checkout
The last mile of conversion. What to change, what to leave alone, and how to measure it.
Free Growth Audit
Not sure where to start? Request a free Growth Audit.
A senior strategist reviews your store, identifies the highest-leverage opportunities, and shares an honest, no-pressure plan. Educational first, commercial second.