Orbit Agency
Growth Planning SuitePhase 5 · Interactive tools

Plan your next move with tools built for Shopify growth.

Roadmaps, calculators, checklists, and scorecards to help merchants explore growth opportunities. Every result is an illustrative planning estimate — not an audit or diagnosis of your store.

Try the Roadmap Generator
Interactive tools
24
Planning categories
6
Scorecard sections
7
Accounts required
0

Categories

Six planning territories
Tool dashboard

All planning tools

Filter by category and format. Save-for-later, benchmarks, and AI assistance are on the roadmap.

Featured

2
  • Growth Roadmap BuilderRoadmap · 8 min
  • Revenue Impact CalculatorCalculator · 3 min

Recommended

5
  • Growth Roadmap BuilderRoadmap · 8 min
  • Business Goal PlannerPlanner · 6 min
  • Traffic Goal PlannerPlanner · 4 min
  • Product Page Evaluation ChecklistChecklist · 6 min

Recently updated

6
  • Growth Roadmap BuilderRoadmap · 8 min
  • Business Goal PlannerPlanner · 6 min
  • Revenue Impact CalculatorCalculator · 3 min
  • Conversion Improvement CalculatorCalculator · 3 min

23 tools

  • Roadmap

    Growth Roadmap Builder

    Sequence a 90-day plan across traffic, conversion, and retention.

    Outcome · A prioritized roadmap of learning + actions.
    Store Growth · 8 minOpen
  • Planner

    Business Goal Planner

    Translate a business goal into measurable growth targets.

    Outcome · Goal → metric → learning path.
    Store Growth · 6 minOpen
  • Planner

    Growth Priority Matrix

    Score initiatives by impact and effort to focus your next quarter.

    Outcome · A 2×2 matrix of prioritized bets.
    Store Growth · 5 minOpen
  • Calculator

    Revenue Impact Calculator

    See how changes to CVR, AOV, and repeat rate could influence revenue.

    Outcome · Illustrative revenue scenarios.
    Revenue · 3 minOpen
  • Calculator

    Conversion Improvement Calculator

    Model the revenue potential of a small conversion lift.

    Outcome · Baseline vs. improved comparison.
    Revenue · 3 minOpen
  • Calculator

    Average Order Value Calculator

    Explore bundle, upsell, and threshold effects on AOV.

    Outcome · AOV lift scenarios.
    Revenue · 3 minOpen
  • Calculator

    Customer Lifetime Value Estimator

    Estimate LTV from AOV, purchase frequency, and margin.

    Outcome · LTV planning ranges.
    Revenue · 4 minOpen
  • Calculator

    Repeat Purchase Estimator

    Understand how repeat rate could shift monthly revenue.

    Outcome · Repeat-rate revenue view.
    Revenue · 3 minOpen
  • Planner

    Traffic Goal Planner

    Reverse-engineer the traffic needed to hit a revenue target.

    Outcome · Traffic × CVR × AOV target.
    Marketing · 4 minOpen
  • Calculator

    Email Revenue Estimator

    Explore how list size, open, and click rates influence email revenue.

    Outcome · Illustrative email revenue.
    Marketing · 3 minOpen
  • Planner

    Organic Growth Planner

    Plan a topical map for search and category growth.

    Outcome · Topic clusters + priorities.
    Marketing · 6 minOpen
  • Checklist

    Google Shopping Readiness Checklist

    Confirm your feed, product data, and structured content are ready.

    Outcome · Readiness score + gaps.
    Marketing · 5 minOpen
  • Planner

    Conversion Opportunity Planner

    Spot the highest-leverage conversion improvements across the journey.

    Outcome · Prioritized CVR opportunities.
    Conversion · 6 minOpen
  • Checklist

    Checkout Experience Checklist

    Walk through 20+ checkout best practices.

    Outcome · Checkout hygiene score.
    Conversion · 5 minOpen
  • Checklist

    Product Page Evaluation Checklist

    Evaluate photography, copy, structure, and trust.

    Outcome · PDP quality rating.
    Conversion · 6 minOpen
  • Checklist

    Homepage Evaluation Checklist

    Score clarity, hierarchy, and merchandising on your homepage.

    Outcome · Homepage clarity rating.
    Conversion · 5 minOpen
  • Checklist

    Website Performance Checklist

    Cover images, scripts, fonts, and third-party bloat.

    Outcome · Performance gap list.
    Performance · 6 minOpen
  • Checklist

    Mobile Experience Checklist

    Audit tap targets, layout stability, and mobile-first patterns.

    Outcome · Mobile UX rating.
    Performance · 5 minOpen
  • Checklist

    Accessibility Checklist

    Contrast, focus, semantics, and assistive tech basics.

    Outcome · A11y readiness score.
    Performance · 6 minOpen
  • Checklist

    Core Web Vitals Guide

    Understand LCP, INP, and CLS with actionable patterns.

    Outcome · CWV understanding + gaps.
    Performance · 7 minOpen
  • Checklist

    AI Visibility Readiness Checklist

    Prepare your store for AI-driven discovery and answers.

    Outcome · AI readiness score.
    AI & Search · 5 minOpen
  • Checklist

    Structured Content Checklist

    Confirm schema, entities, and semantic markup are in place.

    Outcome · Structured content gap list.
    AI & Search · 5 minOpen
  • Planner

    Search Visibility Planner

    Map query intent to categories, collections, and content.

    Outcome · Intent → surface map.
    AI & Search · 6 minOpen

Saved tools and personal collections arrive with the Merchant Portal.

Guided self-assessment

Growth Scorecard

Reflect on seven areas that shape Shopify growth. This is educational feedback based on your own answers — Orbit Agency hasn't audited your store.

Your reflection
33%
Emerging — clear next moves
Content

Do your key pages answer buyer questions with clear structure and copy?

Emerging
Product Pages

Are photography, copy, variants, and trust elements consistently strong?

Emerging
SEO

Do templates carry schema, canonicals, and topical structure?

Emerging
Email Marketing

Is there a documented lifecycle from welcome to winback?

Emerging
Analytics

Can you answer basic revenue and cohort questions on demand?

Emerging
Mobile Experience

Is the mobile journey the primary design target, not an afterthought?

Emerging
Trust Signals

Do reviews, policies, and social proof appear where decisions happen?

Emerging

Turn this reflection into a plan. Open the Roadmap Generator with your weakest area, or explore matching categories in the Health Center.

Build a roadmap Open Health Center
Revenue Calculator

Explore illustrative revenue scenarios

Adjust traffic, conversion, order value, and repeat rate to see how small changes could compound. Results are planning estimates, not forecasts.

Illustrative only
Baseline monthly revenue
$85,644
With modest improvements
$121,088
Illustrative monthly lift
+$35,444

Modest improvements = +0.4 pp CVR, +$8 AOV, +6 pp repeat rate. Adjust inputs to explore your own ranges.

Merchant Journey Planner

Choose a goal. See a curated path.

Every journey blends learning, planning tools, and moments to talk to a human when it's the right call.

Increase Sales

Request a Growth Audit
Learn
  • Foundational article
  • Category primer
  • Case study
Assess
  • Relevant Health section
  • Scorecard reflection
  • Checklist
Plan
  • Matching planning tool
  • Roadmap Generator
  • Revenue Calculator
Next
  • Ship one experiment
  • Book a walkthrough
  • Return to review
Comparison tool

See best practices side by side

Teaching examples, not evaluations of any specific store. Use them as reference points when planning.

Common pitfalls

Avoid
  • Single hero shot, no lifestyle context
  • Generic feature bullets
  • No sizing, materials, or care detail
  • Reviews buried or absent

Strong pattern

Recommended
  • Sequenced media that answers objections
  • Benefit-led copy with proof
  • Structured spec + care blocks
  • Reviews near price with distribution
Interactive checklists

Ship faster with structured lists

Work through the essentials with checkable items, notes, and export-friendly formatting.

Interactive + downloadable
  • Store Launch Checklist
    Interactive · Coming to the suite
  • SEO Checklist
    Interactive · Coming to the suite
  • Product Page Checklist
    Interactive · Coming to the suite
  • Homepage Checklist
    Interactive · Coming to the suite
  • Email Marketing Checklist
    Interactive · Coming to the suite
  • Google Shopping Checklist
    Interactive · Coming to the suite
  • Performance Checklist
    Interactive · Coming to the suite
  • Accessibility Checklist
    Interactive · Coming to the suite
On the roadmap

Where the planning suite is going

Architected so future capabilities can plug in without redesigning the platform.

  • AI Growth Assistant

    Ask for a plan, get one grounded in Orbit's frameworks.

  • Client Portal

    Save tools, plans, and revisit progress over time.

  • Audit Dashboard

    Deep, human-reviewed store audits with clear next actions.

  • Growth Reports

    Shareable snapshots that summarize plans and progress.

  • Benchmark Explorer

    Compare planning inputs against industry ranges.

  • Automation Planner

    Design lifecycle flows and orchestration visually.

Ready for a human?

Turn a plan into a Free Growth Audit

Planning tools help you explore. A Growth Audit gives you a human review of your specific store — with prioritized next steps grounded in the Orbit Growth OS.

Request my Growth Audit